Pay Per Click (PPC) Management.

What Is Google Ads ??

Google Ads (formerly Google AdWords and Google AdWords Express) is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web. Google Ads also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits. With a Google Ads account, advertisers can customize their budgets and targeting, and start or stop their ads at any time.

Google is where people search for what to do, where to go and what to buy. Your ad can appear on Google at the very moment someone is looking for products or services like yours.

Whether they’re on desktop or mobile, a well-timed ad can turn people into valuable customers.

Google Ads works by displaying your ad when people search online for the products and services you offer. By leveraging smart technology, Google Ads helps get your ads in front of potential customers at just the moment they’re ready to take action.

1. You start by selecting your goal, like getting more visitors to your website or more phone calls to your business.
2. Next you select the geographic area where your ad should be shown. It can be a small radius around your business or much broader, like cities, counties or entire countries.
3. Finally, you’ll craft your ad and set your monthly budget cap.

Once your ad is approved, it can appear whenever users in your target area search for a product or service like yours. You only pay when users engage with your ad, like clicking your ad or calling your business.

What Is benefits Of Google Ads ??

1. Google’s massive reach
2. Get quicker results than with SEO
3. Build brand awareness
4. Earn more conversions
5. Maximize ROI with different bidding strategy.

What is Social Media Marketing?

From Facebook and Instagram to Snapchat and Pinterest, your audience spends hours daily on social media. But algorithms, competitors, and apathy all stand between you and their attention.

Kupaix has the expertise to target, engage, and persuade your market, eliminating years of costly trial and error.

Kupaix social team are experts in leveraging all the major social media channels that our clients are on. This includes Facebook, Instagram, Pinterest, and LinkedIn. Just because all of these networks are available to you, doesn’t mean you should be spending your money for advertising on all of Social media platform. Kupaix team will help you determine which networks to advertise on in order to reach your more target audience.

What is Facebook advertising?

Facebook is now one of the largest social media platforms globally, which means you could reach millions of people you might not otherwise be able to communicate with. Facebook advertising is the process of displaying paid advertisements to potential customers in an effort to entice them to convert on your site. As Facebook has grown, so has its advertising tools. You can now segment using a variety of demographic, geographic, and technological filters. But as Facebook advertising has become more robust, it has increased in complexity making it harder than ever to use. That is where our social experts can help.

What is LinkedIn advertising?

LinkedIn advertising provides a self-service solution to run targeted ads across the platform. This is an especially effective platform for B2B companies as the platform is primarily utilized by working professionals. Though the aim of the advertising solution is to allow users to set up advertisements in minutes, the Campaign Manager still demands some level of expertise to ensure you are setting appropriate budgets and metrics.

The most obvious and important difference between paid social advertising and organic social advertising is whether or not you put money behind the posts or content. As it sounds, paid social advertising sponsors specific posts with a budget in an effort to reach specific audiences. In this way, you can use segmentation to determine who these posts are shown to. Organic social advertisements, on the other hand, do not have a budget behind them and their display cannot be targeted. The idea behind organic social content is to engage with your existing audience and connect with new people naturally.

What we do in Social Media Marketing?

1.Social Media Post Creation.

2.Paid Advertisements on Social Media.

3.Strong Brand Identity.

4.Facebook Marketing.

5.Instagram Marketing.

6.Twitter Marketing.

7.LinkedIn Marketing.

8.Pinterest Marketing.

What is Email Marketing?

Day in, day out, your customers are flogged with marketing emails all clawing for their attention. And where do most of them go? To the void of “unread”. Or the trash. But it doesn’t have to be that way for yours.

Email marketing is the use of email to promote products or services while developing relationships with potential customers or clients. It is essentially direct mail done electronically instead of through the postal service.

What is an ESP (email service provider)?

An email service provider (ESP) is a tool that can help you automate your email campaigns. Some of the most popular ESPs are MailChimp and Constant Contact. Each ESP has its own set of pros and cons so it can be difficult to determine which one is the best fit for you. The Kupaix team understands this and is ready to help walk you through your options. Choosing an ESP is crucial to the success of your email marketing campaigns—don’t leave it to chance.

We will work with any and all ESPs. However, as part of our email marketing services, we will review your current ESP and make recommendations for changes if we think there might be a better fit available. Some of our favorites include Klaviyo, MailChimp, Pardot/Salesforce, HubSpot, and Bronto. Each is designed with a different business use-case in mind whether you’re a start-up, medium-sized business, or enterprise company.

What is a broadcast email?

Broadcast, or promotional, email is a means of making a single announcement to many of your subscribers or users. This could be to communicate company updates such as a product release or an opportunity such as a holiday sale. While these are the emails most consumers deem to be junk or clutter in their inbox, our team can help you improve the readability of these types of email communications so your customers begin to value them rather than avoid them.

How we provide you report of mail marketing campaigns?

The reporting and metrics of email marketing are an important part of continuous improvement for our team and yours

• Open Rates
• Click Rates
• Deliverability Rates
• Unsubscribe Rates
• Revenue Generated
• Average Order Value